Outdoor Research

Outdoor Research (OR) was founded in 1981 by Ron Gregg, a physicist and mountaineer, following a life-threatening experience in the Alaska Range. After his partner suffered frostbite due to inadequate gear, Gregg was inspired to create better, more reliable outdoor equipment. OR’s first product was the “Cascade Gaiter,” which set a new standard for waterproof and breathable gaiters. Headquartered in Seattle, Washington, OR has grown into a leading brand in outdoor apparel and gear, known for its innovative designs and commitment to high performance in extreme conditions.

Outdoor Research products are distinguished by their innovative features, thoughtful design, and high-quality materials. Key aspects include:

1. Advanced Materials: OR uses cutting-edge materials like GORE-TEX® for waterproofing, Pertex® for lightweight durability, and Polartec® for insulation.
2. Functional Design: Products are designed with functionality in mind, incorporating features such as adjustable hoods, articulated joints, and reinforced seams.
3. Versatile Gear: OR offers a wide range of products, including jackets, pants, gloves, hats, and accessories, catering to various outdoor activities like climbing, hiking, skiing, and mountaineering.
4. Lifetime Warranty: The company stands by its products with the “Infinite Guarantee,” offering a lifetime warranty that underscores their commitment to quality and customer satisfaction.

Outdoor Research Target Audience:

Outdoor Research caters to a diverse audience, including:

1. Climbers and Mountaineers: High-performance gear designed for extreme conditions makes OR a favorite among serious climbers and mountaineers.
2. Hikers and Campers: Outdoor enthusiasts who appreciate reliable and functional gear for various weather conditions.
3. Backcountry Skiers and Snowboarders: OR’s insulated and weather-resistant products are popular among those engaging in winter sports.
4. Military and Tactical Professionals: OR also produces tactical gear for military and law enforcement, known for its durability and functionality.

Outdoor Research Social Responsibility and Sustainability:

Outdoor Research is committed to sustainability and social responsibility:

1. Sustainable Materials: OR incorporates eco-friendly materials like recycled nylon and polyester, as well as bluesign®-approved fabrics, which adhere to strict environmental standards.
2. Environmental Initiatives: The company supports environmental organizations and initiatives, including the Conservation Alliance and Leave No Trace, to promote the preservation of natural spaces.
3. Ethical Manufacturing: OR ensures fair labor practices and ethical manufacturing processes, focusing on worker safety and fair wages.
4. Community Engagement: OR is actively involved in the outdoor community, sponsoring events, supporting non-profits, and promoting diversity and inclusion within outdoor recreation.

Outdoor Research User Reviews and Reputation:

Outdoor Research enjoys a strong reputation and positive user reviews, characterized by:

1. Exceptional Quality: Customers frequently praise the durability and performance of OR products, especially in harsh conditions.
2. Innovative Design: Users appreciate the thoughtful and innovative features that enhance comfort and functionality.
3. Reliable Customer Service: The lifetime warranty and responsive customer service contribute to high levels of customer satisfaction and loyalty.
4. Positive Feedback: OR products often receive high ratings in gear reviews, with many users recommending them for their reliability and value for money.